A branding initiative for the LizardBeth Clothing Company in Wausau, Wisconsin. Started in 2017 through the Young Entrepreneurs Academy and the D.C. Everest Area School District, LizardBeth creates graphic t-shirts with original designs that give the wearer a chance to express their own unique style and personality. 10% of all profits raised from LizardBeth goes to the American Foundation for Suicide Prevention.
